There’s so much more to marketing your home than just putting it on the MLS – at least if you want top dollar. I have the ability to go far beyond MLS to expose your property to the most buyers possible. I use exceptional photography, video, and descriptive writing to emotionally connect with your target Buyer to entice them to come see it for themselves. My goal is to make buyers fall in love with your home before they even walk through the door. People are looking for homes in a very different way due to today's technology driven society and Internet savvy consumer. That's why my strategic marketing plan below is so important to help you sell quickly and for top dollar:
It's a fact that your home is only worth how much a buyer thinks it’s worth, but there’s a lot that can be done to influence that perception. Professional photography with the right equipment, lighting and staging will make your home look so good online that Buyers can't wait to see your home in person. These images are also used for all our marketing efforts to present your property at its very best.
Showcasing your home using professional HD video tours will not only help you sell your home faster, but for more money. And when paired with online marketing, it really opens the door to how much exposure your home will receive. My listing videos and tours answer every buyer’s #1 question: What would it feel like to live here? See it for yourself.
By sending potential buyers off with a colorful souvenir of their visit to your property we ensure that they retain the true and enjoyable memories of your home even after they have viewed several others.
Marketing your property with its own dedicated web address allows interested Buyers to view your property's web page in one easy step. This will then be promoted on my signage and marketing initiatives so that Buyers can quickly find you property details while sitting in front of your home.
Almost 90% of today's consumers are using social media and the Internet to shop for their next home. My social media campaign allows Buyers to find your home, in the places where they’re already spending their online time. The advantage is that Buyers often share them with their friends – leveraging the viral nature of social media, and you can do the same! See it for yourself:
Consumers around the world have one-stop access to all Century 21 property listings from over 7100 offices and in 16 foreign languages giving your listing instant exposure with international buyers and referrals. It's the world's most recognized brand and industry leading global website. Now that's exposure! Check it out here.
A heavy web presence is mandatory to stand out and provide maximum exposure. Advanced mobile apps and websites provide buyers with effortless 24/7 access to your listing via PC, laptop, tablet and mobile phone. Along with the MLS and Century21.ca, your property will be listed on the following mobile optimized real estate websites:
Having the technical understanding of organic search engine optimization will increase your web presence under the leading search companies, including Google, Bing & Yahoo. We Combine organic search with online paid advertising to give you a huge advantage over the competition by maximizing your web traffic with our optimized website design.
- Search Engine Optimization
- Pay-Per-Click Advertising
- Facebook Listing Advertising
* Some of these marketing strategies may or may not be appropriate for your specific property. Please inquire for a strategy that’s tailored to you.